Quoted from Rapper KRS One “Rap is what you do, Hip Hop is something you live”…
GNIUS apparel brings together the most eclectic means of rap & reggae that shows its true talent on
word play (“bars”) & projecting meaning through music. Many pioneers have garnished the true
GNIUS from these music art form. Artists such as: Kool Mo Dee, Public Enemy, Bob Marley, Slick Rick, Nas,
Wu-Tang, Eric B & Rakim, Peter Tosh, Bounty Killa, De La Soul, Notorious B.I.G., Tupac and the list continues.
GNIUS apparel sells real hip hop & Conscious Reggae music thru apparel brands
as well as spreading awareness of talented rappers who made us embrace poetic,
entertainment, upliftment thru lyrics, word play and consciousness. our symbol provides an intellectual style of
the art form and take a more intelligent approach through our culture or music.